Technology and software
Technology

Selling AI while measuring your own adoption

Buyers increasingly ask vendors to show their own internal adoption evidence.

4 min read

The question is coming

Enterprise buyers have learned to ask how the vendor uses its own product and what it changed internally.

A vague answer is now a differentiator in the wrong direction.

Have a real number

A behavioral readiness distribution across your own functions, with a trend, is a credible and unusual answer.

Include the weak spot

Naming your lowest scoring function and the plan for it reads as confidence, not weakness.